When Cecil’s Country Store first opened in 1906, the Sears & Roebuck mail order catalog was the Amazon.com of its day. Filled with products available in every conceivable category, consumers could shop from the comfort of home and purchase items not found locally. Many small retailers were impacted as the Sears catalog grew in popularity and some lost the battle. Still, despite the daunting competitive advantages of the retail giant, lots of small businesses continued to prov